商海初征夢(mèng)想啟航！--記深圳奧斯翰外語(yǔ)學(xué)2019哥倫比亞大學(xué)IEG亞洲杯模擬企業(yè)家大賽

來(lái)源：好上學(xué) ??時(shí)間：2024-03-23

記深圳奧斯翰外語(yǔ)學(xué)2019哥倫比亞大學(xué)IEG亞洲杯模擬企業(yè)家大賽

商海初征夢(mèng)想啟航!

記2019哥倫比亞大學(xué)IEG亞洲杯

模擬企業(yè)家大賽

由哥倫比亞大學(xué)商學(xué)院Venture For All 以及IEG共同主辦的第五屆高中生模擬企業(yè)家大賽于5月24-26日在上海中學(xué)國(guó)際部舉行。此項(xiàng)賽事旨在鼓勵(lì)青年才俊積極展示他們?cè)谏虡I(yè)領(lǐng)域中的想象力和創(chuàng)新能力。本次大賽共有來(lái)自亞洲不同區(qū)域的30組學(xué)生進(jìn)入決賽。參賽選手帶來(lái)的創(chuàng)業(yè)計(jì)劃書主題涉及科技、醫(yī)療、環(huán)保、健康生活、社區(qū)持續(xù)發(fā)展等領(lǐng)域。來(lái)自?shī)W斯翰的“Culture Alert”代表隊(duì)的六名組員赴滬參賽。他們?cè)O(shè)計(jì)了一款新的APP, 可以幫助人們更好地了解不同的文化，從而消除不同文化族群之間的歧視和社會(huì)中存在的不平等現(xiàn)象。

Model Entrepreneur, ME, is a global competition hosted by Columbia Business School’s Venture For All Program and IEG Global Association with the goal to encourage young talents to stand out from pure imagination and speak out innovative ideas with business feasibility.

Its 2019 Asia Edition was held at Shanghai High School International Division from May 24th to 26th, 2019. 30 teams from different regions in Asia participated in the five rounds of the final. The topics of their business proposals covered fields such as technology, sustainable community development, medical care, environmental protection, and healthy life promotion.

Culture Alert, formed by 6 Oxstand students, attended this great event as representatives of Oxstand. The team designed an APP which allows people to learn about other cultures in order to reduce discrimination and inequality.

比賽的第一輪是產(chǎn)品視頻展示。在視頻制作的過(guò)程中參賽者相互協(xié)作，開動(dòng)頭腦風(fēng)暴，盡情發(fā)揮大家的想象力和創(chuàng)造力，用短短的60秒鐘的視頻抓住了大家的眼球、吸引了評(píng)委的注意力。

The first round of the competition was the product video presentation which should be only in 60 seconds. In the process of making the video, we collaborated with each other, brainstormed together, and used our imaginations and creativity to strive for the votes from the judges.

視頻展示完成以后，六名參賽者帶著自己的商業(yè)計(jì)劃書向評(píng)委們作簡(jiǎn)短陳述，展示計(jì)劃書中的主要環(huán)節(jié)：明確市場(chǎng)需求、提供解決問(wèn)題的方案、確定潛在客戶群體、產(chǎn)品描述、商業(yè)模式解析、競(jìng)爭(zhēng)對(duì)手分析、競(jìng)爭(zhēng)優(yōu)勢(shì)評(píng)估以及財(cái)務(wù)分析。盡管我們的參賽者準(zhǔn)備充分，但面對(duì)著評(píng)委大咖們，緊張的情緒油然而生。最終，奧斯翰的六名隊(duì)員互勵(lì)共勉，頂住壓力，完成了這一輪的比拼。

After presenting our video, we proceeded to the second round which involved presenting our business proposal to the judges. The presentation involved identifying the problem and solution, determining potential customers, describing the product, explaining the business model, analyzing competitors, completing an analysis of strength, weaknesses, opportunities and threats, completing a financial analysis, and discussing next steps.

比賽的第三輪是各個(gè)隊(duì)伍之間的辯論。與前兩輪不同的是，在這一輪比拼中，我們不僅僅要闡述我方的產(chǎn)品優(yōu)勢(shì)，還需要隨時(shí)面對(duì)各方的提問(wèn)。在這樣的唇槍舌戰(zhàn)中，我們意識(shí)到我們必須保持平和的心態(tài)，注意力高度集中，才能在對(duì)話中找出對(duì)方的短板，逐一擊破，取得成功。

The third round was a debate with other teams. It was very different from the first two rounds, because we not only needed to show the advantages of our product but also needed to be challenged by the other teams. In this debate, we realized that we needed to keep calm and concentrate, because it was the only way for us to find out the weaknesses of the other teams and to win the competition.

我們從130支隊(duì)伍中成功闖入最后30強(qiáng)。這是我們第一次參加ME模擬企業(yè)家大賽，在參賽的過(guò)程中深刻地體驗(yàn)到團(tuán)隊(duì)協(xié)作的重要性，更清楚地認(rèn)識(shí)到：130支隊(duì)伍如同商海中的競(jìng)爭(zhēng)對(duì)手，評(píng)委們就像我們的客戶，只有更好地理解和說(shuō)服客戶，才能彰顯自己的競(jìng)爭(zhēng)優(yōu)勢(shì)，才能在商海中立于不敗之地。雖然此次比賽未能折冠，但我們?nèi)匀粸橛掠趪L試、追求夢(mèng)想、敢于拼搏的選手們感到驕傲和自豪!吸取經(jīng)驗(yàn)，精心準(zhǔn)備，明年再戰(zhàn)!

We ended up in the top 30 out of 130 teams who competed in the final. These teams were just like competitors in a business environment and the judges were like the customers.

Reaching the final was a great accomplishment since this was the first time that a team from Oxstand ever competed in the Model Entrepeneur competition. Through this experience we learned a lot about teamwork, as well as the process of developing and marketing a product. We are very proud of the effort we put in, and hope to be even more successful in future competitions.